Your benefits look good on paper but don’t feel personal or inclusive?
I transform wellbeing and benefits into a lived experience — one that reflects the diverse needs of your people and drives real results.
Wellbeing, Benefits & Belonging
💗 Unmind Mental Wellbeing Launch
Problem: Mental health resources lacked visibility and emotional connection.
Solution: I launched Unmind with a culturally relevant campaign — Love Your Mind.
Impact: 55% adoption, £1.8M retention savings, 72% therapy utilization.
💸 Global Financial Wellbeing Strategy
Problem: Financial stress was rising but support was scattered.
Solution: I led a strategic campaign that made money conversations inclusive and accessible.
Impact: 9.8K content views, 3.8K awards, £1.8M savings, 13% business growth.
💖 HEART Holistic Wellbeing Strategy
Problem: Wellbeing programs were inconsistent and lacked strategic framing.
Solution: I created and activated HEART, a branded wellbeing strategy tied to culture and business outcomes.
Impact: 150+ HEART Awards, 6 global events, 4.3/5 Work-Life Balance rating.
🧩 Aligning Benefits with Business Strategy
Problem: Benefits lacked visibility, consistency, and alignment to EVP and performance.
Solution: I developed a storytelling and comms strategy to relaunch benefits as strategic levers.
Impact: £150K invested, 78.7 engagement, 9.8K content views, £1.8M saved.